If we want to do more, we need to find more resources and typically these include time and productivity. We must find more time in our days and weeks and get more out of each day. Or so it'd seem. Lack of time is one of the top ‘reasons’ (excuses) for people not chasing…
Public speaking is an act, not in the sense that the speakers are acting, but more in the sense that they are performing. A common belief is that when people book a speaker, that speaker’s job is to speak about what they know and deliver good content. Speakers are expected to do more than…
What brand is represented in the picture below, the one with the goats? It’s got nothing to do with dairy, or food of any sort. It's Google. In the US, as part of their green initiative, Google rents goats to mow the lawn in their Mountain View HQ. Now, that is remarkable. Zappos, the…
On a scale of one to ten, where ten is the growth potential that you want to achieve a couple of years from now in your business, personal life, relationships, fitness, or anything else, and one is where you haven't started yet, where are you right now? For reference, five could be where you…
I give talks regularly, about marketing, business growth, culture and more. The topic of motivation is always requested and when we address it, people lean in and eyes get wider. People want to know, but they also want to understand how to implement strategies to motivate ourselves and our teams. In this article, we…
This is the content I've sent to my friends subscribed to my newsletter approximately a week ago; now available on the blog. If you want to receive this before it goes live, sign up to the Four Friday newsletter, designed to bring the four coolest, most useful, sometimes the funniest, most awesomestestestestest things I…
A few years ago I had a meeting with one of our large customers to tell them that we should move from a performance-only charging model, whereby they paid us according to the performance we drove, to a fixed retainer. My new proposal meant the double digit monthly fee they paid us, was going…
This is the true story of how, or rather why, Lamborghini was born. It underlines how having a powerful WHY is vital. A why that goes beyond profit, success and materialistic wins. Here the video. Enjoy. https://www.youtube.com/watch?v=0VLefNIERKk Enjoy the video and as always, remember to subscribe to my newsletter so you get this stuff…
This article was written by yours truly for B2B Marketing. Now on here for my blog readers too. When, whilst talking with clients or peers, it comes up that I used to compete in high level MMA (mixed martial arts), the responses I get always include an element of surprise and admiration that I…
In the process of writing my book THE AGENCY, I interviewed several brands and discussed what they want from, like and dislike about agencies. Performance aside, here the ten items that came up the most: 1. Flashy slides When pitching and presenting, flashy slides aren’t something brands like or value. These are slides full…
